The magic of creating personalize experience comes from the data. Many store owners do not make use of the customer data that they already have in their database. Making use of existing data and creating a personalize experienced for online shoppers is a great way to bring back existing customers to your store site.
Statistics shows that consumers like when online stores offers personalize messages and offers. User data can be used in several ways to personalize the communication between the online store and the potential buyers.
Today, we will discuss how to personalize homepage by adding customer’s name to it in nopCommerce.